Thanks Wes for sharing. I think this advice is very valuable because it is direct, practical and immediately applicable. And I like the idea of finding "patterns" on which to create useful solutions for people!
Wes, this is super interesting. From what I read this applies more to people who write the “how to” type of posts.
I can see how those are the topica that attract the most as it seems we are all desperate to know how to do something better and more efficient.
I write historical fiction and currently releasing episodes of a novel. In this case it's hard to think of a way to monetize it the way you say, unless I create a course on how I research topics and sharpen the stories.
Thanks for sharing your thinking on this because I've been doing this math in my head and lamenting the long slog ahead. I've restarted this post to share your wisdom.👍🏽😊
This is good stuff. I started my first digital product in 2015. I had to learn Wordpress, PayPal, vimeo, SEO and more to get it launched. I spent hundreds of hours and set my price point at $200. The course covers a very specific topic for a very specific audience. In 9 years I've probably had 15 sales. I never learned how to market it, never got good at SEO or getting visibility on my website, and never got good at sales.
A few years later I actually got a contract to create 30-minute training modules for a school for a much higher price point but eventually, they moved on to a higher production quality outfit and my material became obsolete.
I learned a ton and don't regret it but for me there was little financial payoff for the effort. I like your approach - you have clearly tapped into something. Now I'm excited about slowly building my Substack and maybe eventually working up to creating much smaller courses with a much lower price point. Thanks again Wes!
Man, Wes, this was super smart, informative and helpful. You rewired my brain in one article.
Thanks for sharing, it’s amazingly obvious once you realise that there’s often an easier way. 💯 in the work smarter not harder camp 👍
Great idea! Lots to think about. Hopefully I’ll start to see questions in my comments for direction
Thanks for sharing this! I enjoyed reading and learning 🙌
Yep this is what I’ve been thinking. One time payment for solution rather than subscription commitment.
Food for thought..
Very smart and it will drive subscribers over time
Love it. It makes very much sense. I actually bought your course and it made me change my mind on my approach. Thanks.
Thanks Wes for sharing. I think this advice is very valuable because it is direct, practical and immediately applicable. And I like the idea of finding "patterns" on which to create useful solutions for people!
This is what I need to read. 🤓🙏🏽
Just restacked, amazing article with valuable tips and simple strategies.
Keep it simple as you say Wes
Wes, this is super interesting. From what I read this applies more to people who write the “how to” type of posts.
I can see how those are the topica that attract the most as it seems we are all desperate to know how to do something better and more efficient.
I write historical fiction and currently releasing episodes of a novel. In this case it's hard to think of a way to monetize it the way you say, unless I create a course on how I research topics and sharpen the stories.
Restacked!
Thanks for sharing your thinking on this because I've been doing this math in my head and lamenting the long slog ahead. I've restarted this post to share your wisdom.👍🏽😊
This is good stuff. I started my first digital product in 2015. I had to learn Wordpress, PayPal, vimeo, SEO and more to get it launched. I spent hundreds of hours and set my price point at $200. The course covers a very specific topic for a very specific audience. In 9 years I've probably had 15 sales. I never learned how to market it, never got good at SEO or getting visibility on my website, and never got good at sales.
A few years later I actually got a contract to create 30-minute training modules for a school for a much higher price point but eventually, they moved on to a higher production quality outfit and my material became obsolete.
I learned a ton and don't regret it but for me there was little financial payoff for the effort. I like your approach - you have clearly tapped into something. Now I'm excited about slowly building my Substack and maybe eventually working up to creating much smaller courses with a much lower price point. Thanks again Wes!
This is great stuff ❤️ starting small and specific